🔥 Why Your Humanity Just Got More Valuable

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Hey Reader,

There’s a little clip floating around of Simon Sinek on the Finding Mastery podcast talking about how imperfect, handmade human work is rising in value right now, and even though Simon can wander in circles long enough to make me check my step counter 😮‍💨… this point lands.

And I'm using it this week to kick us off because if one more person sends me messages about this talk I'm going to start charging a fee in my DMs for too much of the same. This is precisely the problem you're going to solve by learning to find your own voice instead of repeating someone else's. More on that later.

Machines are getting faster and cheaper, and humans are becoming the premium feature again. As he describes, your flawless Pottery Barn mug is cute, sure, but the slightly crooked Japanese ceramic with uneven glaze and a wobble to the rim is the one you love… because it carries a heartbeat. It carries effort. It carries story.

And this is the part we forget when we’re trying to build a business in a world obsessed with precision and polish: your value is rising every time you allow your humanity to show.

After the Black Friday maelstrom, I want to keep things light this week. But I also want to name something that matters, especially if you’ve been with me through Q4. Last Saturday’s Small Business Saturday newsletter wasn’t a sales parade… it was a love letter to people. My people. The small business owners I’ve been lifting all season and who lift me back up. The folks who show up even when the world feels heavy.

Because at the end of the day, business that lasts is built on connection… not cleverness.

This is where Simon’s point hits home and something I scream through my tiny little megaphone on my itty bitty corner of the internets:

If you’ve ever run an interview-style podcast, you already know this. Some conversations feel like pulling teeth with kitchen tongs. Others feel like sitting in front of a fireplace with someone you’ve known forever, even if you just met. You drop your mask, they drop theirs, and suddenly the mic disappears because the energy is so alive.

So here’s the spicy part: it’s worth asking how often you are the person who creates that kind of ease.

Most people want more money, more visibility, more opportunities. Great. Valid. Go get it. But the reason those opportunities aren’t flowing isn’t because you need another strategy or a prettier Canva template… it’s because you haven’t given anyone anything to connect with yet.

Real relationships require real participation in the world… which means you need stories, opinions, references, obsessions, fascinations, and experiments to bring into your conversations. You cannot be interesting if you never let yourself live.

And this is why the CEO Winter Rebellion exists.
Not as a productivity sprint… but as a humanity reset.

For one whole month, you’re rewarded for exploring again. You listen to podcasts you might never pick on your own. You wander through YouTube creators who aren’t in your niche. You practice the sacred art of DNF’ing (did not finish!) anything that doesn’t spark something inside you. You follow your curiosity like it’s a trail of breadcrumbs.

Because when your curiosity wakes up, your conversational energy becomes irresistible. You’re sharper, funnier, warmer, and more aligned. You walk into 2026 with stories to tell and ideas that didn’t come from a template or a coach’s rigid formula… and probably with a shiny prize in hand, which doesn’t hurt either.

This challenge isn’t about “finishing.” It’s about becoming someone people want to talk to again.

Machines can automate output… but they cannot make you compelling. They cannot make you magnetic. They cannot make you unforgettable.

Only you can do that by showing up with your imperfect, textured, deeply human self. And that, my lovely weirdos, is what moves your business forward every single time.

Gossip From the Creator Trenches...

🛒 Costco Is My Love Language

I wish more people would shift from being anti-everything to being pro-something, especially in how we spend money. Reducing your energy to boycott mode drains you fast. Choosing where you intentionally place your dollars is powerful. Capitalism is not going *poof* in our lifetime, so the game becomes discernment… and my beloved Costco stays at the top of that list. Let’s spend where our systems thrive, not where our outrage spirals.
🔗 Choose your conscious shopping here​

🎬 Netflix Bought Warner Bros and Everyone Lost Their Minds

If you watch media like I watch media, this headline was everywhere. People are furious that Netflix scooped up Warner Bros., but honestly… it’s a hell of a lot better than the Saudis or Paramount’s new MAGA money. Media consolidation is happening whether we hold hands and cry about it or not. The real story? People are terrible with change, even when the writing has been on the wall for years. The entertainment landscape has shifted forever. Netflix made this move after clearing the anti-trust landmines… so the bigger question is whether old-school Hollywood will adapt and join the creator economy, or cling to a sinking ship.
🔗 Put some movie theaters on the game board​

🎙️ Sorry Chad, Podcasts Aren’t Dead

In news that shocks absolutely no one, a new study confirms men still dominate podcasting. But let’s be honest: this medium has historically been a clubhouse for business bros… and we’re in the middle of calling that out across every entrepreneurial space. What I’m actually watching is the trend underneath: all those bros saying podcasts and YouTube are “dead” while they quietly quit because the algorithm stopped handing them free wins. The truth: The field is finally leveling. Which means women, queer creators, and non-bro entrepreneurs… please, for the love of all that is holy, hit publish more often.
🔗 Can someone please adjust the mic stand​

🐉 The Creator Economy Dojo is coming...

If you’re done half-assing your content and want a space to legitimately train your craft, this is your heads-up.

I’m opening a brand-new media dojo in the new year for creators who want consistency, clarity, and real momentum — not another “accountability group” that dies in week three.

Founding members get the cheapest rate I will EVER offer and first access when doors open in January.

If you want in before the masses:
→ Join the early-access list.​

This is where your content gets bold, your message gets paid, and you become the creator people buy from — not just follow.

🎁 Meet Your December Elves

Since your wallet is still recovering from the Shopping Olympics last week, let’s celebrate the people giving you something that doesn’t drain you. These are the brilliant, generous humans contributing real gifts to the CEO Winter Rebellion — prizes designed to refill your cup, not empty your bank account.

​These sponsors are the good kind of holiday magic:

• Jess Reid — 10 spots in Rewild Your Wellness (value $333)
• Eunice Brownlee — 10 spots in her Mic-Ready Pitch Pack (value $147)
• Samantha Pollack — 2 Badass Bio packages (value $250)
• Micah Freeman — Nervous System Breakthrough Bundle (value $750)
• Veronica Yanhs — incoming ops magic (value TBD but guaranteed 🔥)
• Tonya Kubo — marketing + community mojo on the way (value TBD and always potent)

🔥 And from me…​
→ Every participant gets 1 month free in Sunday Woo Crew, my private podcast for spiritually-attuned business decisions.
→ PLUS: 6 winners get a 1-month Creator Economy Dojo pass (value $197), valid anytime before July 2026.

All you have to do is show up, consume some fun content, DNF without guilt, and earn raffle tickets while you rebuild your spark. Zero pressure. Zero perfection. Maximum joy.

If December has felt heavy… let this part feel easy.

👉 Jump into the CEO Winter Rebellion. Your future self is already blowing you a kiss.

Business Tarot + Astrology

This week’s reading is all about calling your spirit back from the chaos. If you’ve been fighting battles that don’t matter or performing in survival mode, the energy now is pure, grounded surrender — the kind where you finally admit, Yeah… that doesn’t need to be my problem anymore.

The Devil shows up as pattern recognition, not punishment — and the clarity is honestly gorgeous. Then the week crescendos with Four of Swords reversed: waking up from burnout, rebooting your agency, and finally feeling your brain and intuition come back online. And your clients? They’re going through the same damn thing.

If you want the full breakdown — and the intuitive business strategy that goes with it — it’s all waiting inside the private feed.

👉 Jump in for $7/month and get the whole reading. Tap to hear the excerpt ⤵️

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Want the whole thing? ​
Click here & go ⤵️

Let's Hang Out ​NarwhalPod is live! Thanks for including me with the cool kids! 🦄

Participate + Join In Before the new bots land… get the entire library for whatever you wanna pay. Training included. Zero excuses. Maximum glow-up. If you already have these, you get the agents first.