✨ The Production Oracle ✨
🔮 Media Production for your business is full of magic! 📬 Subscribe for aha-moments, chuckles, & Tarot time... sent weekly!
Big Hair, Bigger Strategy đź’… Sensible Woo
🎤 Ready to Step Out of Hobby Mode? Hey Reader, Quick wave to all the new folks who just joined... Welcome to my little corner of the internet! Around here, we take content seriously, but also with a wink and a spicy little side-eye. So let’s get down to brass tacks for a sec: 👉 What actually separates a hobby business from a content-driven business? The Tilt says the term is “content entrepreneur.” And honestly? I’m here for it. Because when people hear “content creator,” they still picture...
Slay Demons, Drop Bangers, Repeat 🎤 Sensible Woo
🤑 Podcasting Just Hit Its Convergence Era Hey Reader, If you’re new here (hi, bundle babes 👋), this newsletter is where I call my shots on media trends… and then watch them play out in real time. Exhibit A: This week, Podcast Movement just acquired Sounds Profitable in a seven-figure deal. Seven. 💰 Fucking. 💰 Figures. For a trade org + conference series. If that doesn’t scream “podcasting is no longer a side hustle,” I don’t know what does. And here’s the headline you actually care about:...
Here’s Your Monologue Moment 🌟 Sensible Woo
🗣️ Podcasts are the new talk shows. Officially. Hey Reader, Let’s start with what lit this whole newsletter on fire this week… If you’re new here, pull up a chair. 🤗 I’ve been saying for years that podcasts are the new talk shows. And not in a “cute metaphor” way. This is your business reality check. The Hollywood Reporter dropped a piece this week that basically confirms what I’ve been side-eyeing for months: lavish, big-budget podcast storytelling is out, and lo-fi chat shows with video are...
Your Content Plan’s Looking… Suspiciously Alive 🖤 Sensible Woo
🫢 Big Names Are Bailing. Time to Step In. Hey Reader, In the last week, the podcasting world did not come to play: Amazon gutted Wondery, laying off over 100 people and scattering teams to Audible and new "creator services." Shondaland Audio shut down entirely, leaving its shows adrift. Video-first content is taking over, with YouTube now the #1 place people go to find podcasts. And surprise twist: Amazon just dropped cash into AI-powered user-generated content, meaning your feed’s about to...
Play the system. Don’t get played by it. 🤖 Sensible Woo
🧠AI Just Told a Woman to Ask for $120K Less. Let’s Talk About It. Hey Reader, Let’s not get it twisted... this week’s viral news cycle isn’t just spicy clickbait. It’s a flashing red warning light for anyone not learning how to use AI correctly. Twice this week, people slid into my DMs to send me more viral content about how AI is recommending lower salaries for women and minorities (🔗 here). As in, generative tools trained on biased data are telling women to ask for less during salary...
Everyone Loves An Underdog 🏋🏻‍♀️ Sensible Woo
💼 The Real Recession? Apathy. But There’s a Way Out. Hey Reader, This week’s newsletter is stacked 🤓 so grab your favorite caffeinated sidekick and let’s dive in. At the core of every item you’ll read today is one simple question: Will you take action? I've been running ridiculously affordable workshops all summer (each of them just $47) to see what topics are striking a chord. And what's become crystal clear is that plenty of you are craving this kind of support. The content is landing. The...
Real Magic Needs Rehearsal 🎲 Sensible Woo
💅 Quitting Social Media Won’t Save You (But Strategy Might) Hey Reader, The algorithm knows I’m deep in market research mode for boutique studios and indie podcast production houses — so naturally, it served me up a video from Sunny Lenarduzzi, who’s been in the online marketing game since forever. 🦖 She bragged about “quitting social media” and her results of doubling down on YouTube. On one hand? Good for her. On the other? I rolled my eyes so hard I nearly saw 2026. Anything that sounds...
My Dear, That Simply Isn’t Done 🫖 Sensible Woo
🎤 Human, Please: The Algorithm Has Entered the Chat Hey Reader, Lately, I’ve been hearing the same whispery fear in way too many business convos: “What if AI takes over my job? What if I don’t matter anymore?” Spoiler alert: If you’re scared an app is going to erase your human relevance, what you’re actually facing is a crisis of executive discernment. And boo, we are officially at a turning point. Last week in The CEO Summer Rebellion, I ran a workshop all about using ChatGPT as a co-pilot...
You Are The President Now đź‘˝ Sensible Woo
🎙️ From Rage to Reverence: Studio Keys in Hand Hey Reader, This week’s newsletter is a swirl of big feelings. If you’re here, chances are you also felt the gut-punch of betrayal from Congress. And before any new subscriber clutches their pearls 🙄 about politics showing up in a business newsletter, let me be clear: your business is political. Your marketing? Also political. Choosing to sit it out is a privilege most of us don’t have. And if you’ve been trying to play neutral and wondering why...
Built to Flex đź’Ş Sensible Woo
🎙️ She’s Got the Keys, Babe Hey Reader, I thought I’d be back this week with a fresh hot take on the media world, but let’s be real — I’ve been busy finalizing lease negotiations for my studio space. And just before this newsletter hit the presses... we landed it. I’m signing next week. Sasquatch Media Grounds is officially coming this July. Which is... yes... next week. Easter egg alert... watch here 👀 If you’ve been watching this unfold, you already know: this isn’t some slapdash...
🔮 Media Production for your business is full of magic! 📬 Subscribe for aha-moments, chuckles, & Tarot time... sent weekly!