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✨ The Production Oracle ✨

Home of Sasquatch Media Grounds šŸ”® Media Production for your business is full of magic! šŸ“¬ Subscribe for aha-moments, chuckles, & Tarot time... sent weekly!

I Just Got Back from SXSW…

Sensible Woo is the mind. Sasquatch Media Grounds is the muscle. Hey Reader, I just got back from SXSW, where I had the honor of closing out the Futures track at Podcast Movement Evolutions… and I’m still processing what I saw, heard, and confirmed in real time. Because when you spend a few days moving between rooms filled with operators, advertisers, producers, and platform people, something interesting happens. You stop hearing isolated opinions and start noticing patterns. Not trends that...
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What if your community doesn’t exist?

Hey Reader, This is the weekly announcement for The Awkward Handshake, a podcast & community all about networking that I co-host. If you want to opt-out of these podcast & networking community updates, CLICK HERE. This week on The Awkward Handshake, Megan and I sat down with Jessie Kwak to chat about building a community of people you actually want to hang with, especially if that community doesn’t already exist. Jessie manages a large community of PNW sci-fi and fantasy writers who love to...

Alright Alright Alright… Go Outside

Sensible Woo is the mind. Sasquatch Media Grounds is the muscle. Hey Reader, When this message hits your inbox, I'll have packed my boots and am currently wandering around Austin for SXSW and Podcast Movement Evolutions, where I’ll be hanging out on the creator economy track with the good folks from Podcast Movement and Sounds Profitable. If you’re attending and you’ve got a conference badge, come say hello at Skybox on 6th. I’ll be closing out the Futures track on Sunday, March 15 at 3pm...

Why we love small talk šŸ—£ļø

Hey Reader, This is the weekly announcement for The Awkward Handshake, a podcast & community all about networking that I co-host. If you want to opt-out of these podcast & networking community updates, CLICK HERE. Megan and I have heard many people say that the number one reason they don’t attend networking events is because they hate small talk. But we personally love small talk because there’s no better way to get to know someone. Let’s be honest, you can’t just jump into deep,...

Boil ’Em, Mash ’Em, Publish ’Em šŸ„”

Sensible Woo is the mind. Sasquatch Media Grounds is the muscle. Hey Reader, This week I’m eyeballs deep preparing to take the main stage at Podcast Movement Evolutions, now hosted inside SXSW in Austin. I’ll be closing out the Discovery Track on Day 3 with a talk about The Future of Attention, speaking at Skybox on 6th around 3pm on Sunday, March 15. (See the line up here + here. Hint: the Samwise Easter Egg is in these links. šŸ˜‰) Austin is a funny place for this moment to happen. It’s where...
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You’re more than your elevator pitch šŸŽ§

Hey Reader, This is the weekly announcement for The Awkward Handshake, a podcast & community all about networking that I co-host. If you want to opt-out of these podcast & networking community updates, CLICK HERE. Most networking advice says you need to perfect your elevator pitch. But what if that’s the wrong goal entirely? This week on The Awkward Handshake, Megan and I sat down with Kel Moody to talk about why people are so much more than the one-line explanation of their business — and...

Draw Me Like One of Your Indie Creators

Sensible Woo is the mind. Sasquatch Media Grounds is the muscle. Hey Reader, Welcome to billionaire theater… the plot twist nobody saw coming. Netflix was circling Warner Bros. Then their CEO makes a little White House visit and suddenly… they’re out. Enter the Ellison family, hot and heavy, ready to scoop up one of the largest content libraries on the planet. If you felt a chill run down your spine, congratulations… your pattern recognition still works. Let’s refresh the stakes. The Ellisons...
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So you want a Yes Friend?

Hey Reader, This is the weekly announcement for The Awkward Handshake, a podcast & community all about networking that I co-host. If you want to opt-out of these podcast & networking community updates, CLICK HERE. When Megan Eckman and I are out at networking events and we tell people we’re Yes Friends who go to events together, we frequently have people say, ā€œOh how fun! I wish I had a Yes Friend!ā€ So in this week’s episode, we thought we’d dive into the steps we took to get to this type of...

Scrappy Is Cute. Infrastructure Wins.

Sensible Woo is the mind. Sasquatch Media Grounds is the muscle. Hey Reader, When I opened Sasquatch Media Grounds, I knew I’d be early to market in Vancouver–Portland. This region worships the scrappy origin story. The duct-tape-and-dreams mythology. I love an underdog… but I also can’t ignore the irony. For a crowd that loves to posture about anti-capitalism, y’all sure do love buying gear. šŸ˜®šŸ’Ø Mics. Cameras. Interfaces. Lenses. Then you slide into my inbox asking which SaaS stack to...

How do you network when you’re an introvert?

Hey Reader, This is the weekly announcement for The Awkward Handshake, a podcast & community all about networking that I co-host. If you want to opt-out of these podcast & networking community updates, CLICK HERE. Stop me if you’ve heard this before (and it could be because the words came out of your mouth): "I don’t do networking stuff because I’m an introvert." Well guess what? Introverts can network too! In this episode, we had Nedra Rezinas, the founder of Quiet Networking, come on as a...

Home of Sasquatch Media Grounds šŸ”® Media Production for your business is full of magic! šŸ“¬ Subscribe for aha-moments, chuckles, & Tarot time... sent weekly!