Before this weekend's Production Oracle reaches your inbox, let's check in with some things that will help you win in your business before you peace out on Friday.

Hey Reader,

Rachel Allen, brand strategist and copywriter, dropped the best line of the season this week: "you can't be half a gangster."

Her point... conditional commitment is what actually wrecks businesses. Not bad ideas. Half-in ideas.

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There's no half version of the founding rate either. You're either in the room or you're not, and "the room" is bigger than September 25th.

Founding membership means the resource library... every workshop, every framework, every template I use with my own signed talent, all of it, permanently. It means the media kit you don't have yet, built with you instead of handed to you as a worksheet. It means discounted studio time if you're local, discounted post-production if you're not. And it means a seat at the Summit that's already paid for, no separate ticket, no separate line item, ever.

None of that is a "try it for a month and see" kind of offer. It's the whole thing, or it's not worth doing.

$197/month, locked in for as long as you stay. After the 25th, $497/month for the exact same room.

👉 Become a founding Dojo member for $197/month​

Thinking about it isn't a commitment. Neither is bookmarking this email. Rachel's right... you're either in, or you're not.

Talk soon,
Mary 🌱

P.S. — Rachel also walks through her exact playbook the moment revenue drops. She's done it more than once. Episode 6.