✨ The Production Oracle ✨

Sensible Woo is the mind. Sasquatch Media Grounds is the muscle. Hey Reader, This week is a shout-out to getting yourself heard. And yes, I’m coming in hot because one of the most common private complaints I hear from entrepreneurs right now is some version of, “No one’s listening anymore,” or “People don’t even like my posts,” or my personal favorite, “What’s the point?” Respectfully… that’s bullshit. And I say that with love. First reality check: the era of vanity metrics is dead. Likes are...

Hey Reader, Every once in a while, I get an email like this in reply to one of my Saturday sends. Not often… but often enough that it’s worth talking about. I want to share it with you because I think it opens a much more interesting conversation than a hot take ever could. “It’s terrible how many small creators are using AI instead of finding small artists or assistants where possible. Please reconsider your use or at least be clear with how much of your work is generative AI.” First… I get...

Hey Reader, Okay… listen. The old Asian mom that lives inside me already told you nicely. I already cut fruit. At this point, I’m not nagging — I’m simply informing you so you don’t have to text me later with that very specific tone of “wait… did I miss it?” Tomorrow (yes, tomorrow, Thursday, January 8) I’m sending out the founder info page for the Creator Economy Dojo. That page is only going to the people who put their name on the early-access list. No forwards. No “can you resend?” No...

Sensible Woo is the mind. Sasquatch Media Grounds is the muscle. TL;DR: The big theme for 2026 isn’t “new platforms”… it’s who can stay human while everything accelerates. AI is becoming baseline, creators are scaling like real businesses, and offline connection is making a comeback (because we’re all low-key feral and lonely). The advantage goes to the people who build workflows and keep their voice. Let's dive in... 🍾 So Long, 2025… You Weird Little Goblin Year Hey Reader, Not gonna lie…...

Sensible Woo is the mind. Sasquatch Media Grounds is the muscle. Hey Reader, When the Golden Globes announced their first-ever Best Podcast category, the headline read like a cultural milestone. But once the eligibility list dropped, the real story emerged… and it wasn’t innovation, inclusion, or the rise of independent creators. It was consolidation. The original 25 eligible podcasts spanned true crime, politics, celebrity interviews, and news, but nearly every one of them was tied to a...